As part of my keyword research, I like to check out youtube videos and channels to see how others are doing and how they are using YouTube in their marketing.
Startout by doing a keyword search in Youtube.
Click on advanced options
- Change "Sort Results By" to by view count
- Change uploaded to this month and hit search
You now have a highly targeted list of videos for the keyword or keyword phrase
The next step is to compare the views that the top 5 or 10 are getting. If they are not up in the thousands, you either have a great niche you can corner or one that is not worth your time. Check other search engines to decide.
Start at the top and look at the top 5 or so videos to see the following:
How good is the video?
Click on the more info link to see how they approached the profile section. Some people stuff that section with tons of keywords or description text, others keep it simple. Not sure how much weight this holds. I think it is weighted lower.
Look at the tags.
Scroll down to the comments area - do they have alot of coments?
How about video coments?
How many views?
How is it rated?
Click on Statistics and Data
compare the views with when the video was posted
Has it been favored?
Does it have any Honors?
Does it have any sites linking to it.
This is my favorite section. It gives me other video sites to use in posting my video. It may point to other blog sites to use.
It may point to a person blog that the video producer is using.
I like to check out all of the links to see how they are using their youtube vidoe.
I think Youtube ranks higher when you spread their video around.
Watch this video and please subscribe to my Youtube Channel and post a reply to this blog.
or you can click on the link: How I do research in Youtube
Again, Watch this video and please subscribe to my Youtube Channel and post a reply to this blog.
Thanks
Pat Frazier
Thursday, January 1, 2009
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